The New Stuff


Make a Compelling Argument with a Custom Publication

When people are interested in a product or a company, they naturally want to know more. These people will casually peruse the internet for more information about products/services. If your goal is to convince prospective clients to use your services, why not give them the information they desire in an attractive package? Not only does it look professional, but you have control over what kind of stories and positive advertisement you present in a custom publication.

If you have a new product, you’re able to more effectively communicate relevant information about it through dynamic and interesting content written by professionals. Not everyone has time to listen to your pitch about a product, and to be honest, most people don’t want to listen to the whole thing. When you give a prospective client your website to visit, more times than not they will forget to go visit it unless they’re genuinely interested. With a magazine, you can give customers something to peruse on their own time. Customers can then have a visual aid and guide to show them what is valuable about your product and its uses. Not only can you have a visual guide to draw them in during your pitch, but you can use the text to supplement your basic information, letting your targeted articles do the talking long after you have stopped.

Also, when customers have something in their hands, they are more likely to look at it. Even though the internet is wonderful and useful in this day in age, most people don’t like to take their own time to look things up, particularly if someone is trying to sell something. Things need to be handed to people. With a magazine, you can easily and unobtrusively show people how your product can be advantageous, useful, fun, or whatever angle you’re going for, in an easily accessible and attractive format.

Custom Publications Inc can help you convince prospects to use your products and/or services through our tailor-made magazines ready to meet your needs. Custom Publications allows you to share your story and your products without having to worry about doing it yourself. You’ll be able to expand convince your target audience with visual aids, easy-to-understand explanations, as well as stories that show what your company is really about. Whether you want a custom magazine to have available at your business or to hand out wherever you go, Custom Publications Inc is there to help you build you brand through unconventional means.

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About the Author

Claire Wright

Claire Wright is a junior Creative Writing and Economics double major at Chapman University. She is a writer for Impact Magazine, as well as her own fictional writing endeavors. She is a politics junkie and a Coffee Bean aficionado.

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