The New Stuff


4 Key Steps To Launching a Brand The Right Way

Fabian Geyrhalter, principal of brand launch consultancy FINIEN, spoke to a Innovate Pasadena Friday morning coffee group about how to successfully launch a brand. Launching a brand isn’t an overnight process; however, if you follow this ...


Make a Compelling Argument with a Custom Publication

When people are interested in a product or a company, they naturally want to know more. These people will casually peruse the internet for more information about products/services. If your goal is to convince prospective clients to use your ...


Ask Dr. T: Grant Proposals

In my grants workshops, I receive many key questions, but I am going to address two of the most common questions in this article. These two common questions are the following: 1.) What are my odds of getting a grant? 2.) What can I do to improve my ...


Work-life Balance Beam

I recently listened to a speech given by a very successful entrepreneur, and at the end when questions were being asked, an individual posed a question that caught my attention. I was not as caught off guard by the question as I was by the ...

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